About Face: The Essentials of Interaction Design

This book is considered the professional bible of interaction design. While it’s dense in theory, its structured approach to user goals and design reasoning gives a framework that can guide both beginners and seasoned professionals. The authors walk readers through practical workflows — from user research and prototyping to the finer points of interface behavior. The writing combines clarity with analytical rigor, helping them evolve from visual decorators into thoughtful problem solvers. The fourth edition, updated for mobile and cross-platform realities, ensures that its lessons remain directly applicable to contemporary UX practice.

Alan Cooper is often called the “Father of Visual Basic” and a pioneer of goal-directed design. Robert Reimann, David Cronin, and Christopher Noessel are experienced designers and educators who have shaped major UX practices across leading tech companies. Together, they merge theory and professional experience to define how interaction design should function in real-world contexts.